Community metrics module for drupal wins innovation award

Great to see that the community metrics module for drupal won an award for innovation at the Sift awards on Friday night. To read more about what the metrics can do, please see my post on the SiftGroups blog where it goes into more detail: New metrics to help you grow your community.

Simple metrics count

Pic taken by mint imperial.

Conversational Marketing (CM) Toolbox

Sounds interesting..

Federated Media Publishing (FM), a next-generation media and publishing company, (yesterday 15 October) unveiled the beta version of its much-anticipated Conversational Marketing (CM) Toolbox. The CM toolbox is the industrys first open conversational marketing measurement platform for tracking and analyzing conversational marketing campaigns.

The beta version is available exclusively for select FM customers including American Express, Asus, Best Buy, Dell, Intel and Symantec with wider availability beginning in the first quarter of 2009. Industry leading partners participating in the beta program include AideRSS, BuzzLogic, comScore, DoubleClick, Google Analytics, Meebo, Nuconomy, Pheedo, PointRoll, Twitter and Yahoo!