Yesterday, as I wrote, I was like the guy who did the Zodiac case, also involved in a case to a much, much, much lesser degree – the MLK case.

A few things I learned from that creative process – a lot is kinda ‘social complexity’ based :

1. Difference between integration and co-existence.
2. If someone comes up to you in the ghetto and says don’t worry we’ll protect you then its right to start worrying. If someone else says hey, you’ve got to protect yourself, then they’re right.
3. Er. See above.

Update 20 Jan 2014: not sure how any of this is useful for #startups but if I think of anything I’ll tweet it!