Body Wisdom – Interplay of Body and Ego

‘Body Wisdom – Interplay of Body and Ego’ – new book by Ken Bausch. A few details below..

Body is wiser than Ego.
Ego is cleverer than Body.
When Ego catches Body’s tune, a song happens.
When Ego catches Body’s intuition, magic happens.
An idea is born.

When we focus with our hearts on troubling questions, our unconscious comes through for us. Open questions posed to the unconscious act as the strange attractors of chaos theory. They enable the creative speech of discovery.

In this book, you will explore how your ego rises from your body through language. You will appreciate how the creative thinking enabled by body–ego interplay builds your personality overtime. The personal and social realms you create have remarkable properties. When you understand those properties, you open new vistas for viewing empathy, visions, hallucinations, dreams, and the reality of language. You open new ways to understand objective reality, the reality of religious myths, and even the reality of death.

The motif of most Western thought since the time of Zoroaster and Plato is that we are minds (and souls) trapped within physical bodies. St Augustine reinforced this tradition and Descartes formalized it. The upright man, as symbolized by the stick figure (all head and almost no body) became a standard Western conception.

Nietzsche saw the evil of this conception and protested it loudly. Merleau-Ponty demonstrated that our bodies both know and are known. Freud and Lacan showed how the ego rises from the body through the magic of language. Our bodies are microcosms of the universe and bearers of its unspoken secrets. Holograms, chaos theory, and fractal geometry bear witness.

For more about this book and its blog, go to
www.bodywisdombook.com

Notes on social media feedback loops

A few slides to layout the principle of different feedback loops between your online community, your site, contributors, readers and other blogs and communities. Any feedback?

…And thanks to tweet-feedback from Jenny Ambrozek (@sagenet) for the wider context around the power of feedback loops – see the Fast Company article on how Ning is using this concept (what they term a ‘viral expansion loop’) to great effect. [I’m currently at the British Computer Society at Covent Garden, so looks like I’ll be reading the print-out over lunch].

PS: It’s also a key way in which the world’s biggest social network site Facebook, by implementing the ‘status update’ feature, managed to rapidly grow its membership, as I outlined in a recent post. In other words this is a very powerful tool if done well, and with something people want. Anyone want my viral loop consultancy better get in touch quick as I’m off to see a London-based social media agency about this on Thursday!

In the meantime I’ve ordered Adam Penenberg’s book ‘Viral Loop’ (see the Amazon widget on my homepage to order a copy) after a ‘winning streak’ of blog posts on the power of networks & feedback loops led me to his virtual door. If you fancy creating some feedback loops, or plain user flows for that matter, I’ve tracked down what appears to be a useful site: Product Planner. It allows you to create your own viral loops and check out some that have already been created.

And of course I did a very quick search today on Twitter on the key phrase ‘viral loops’ which unearthed this gem of a slideshow, from Josh Jeffreys (Interactive Creative Director at BusyEvent) which provides (in his words) an overview of how to build applications that have built-in mechanisms for driving users to recruit additional users through normal use of the application. Look out for the new acronym ‘UDU’ (users drive users):Viral Loops: Making Self-Marketing Apps