The performance of the top 3 UK accountancy websites

I was interested to see the results of the comparison of site stats between CIMA, ICAEW and ACCA taken from compare.com. No doubt CIMA will soon change with the new online community launch CIMAsphere:

You get a different picture with Google Trends which ranks search volume and news reference volume though, where CIMA is the baseline rank (1.00):

cima
1.00
acca
1.12
icaew
0.08

Google Trends for ACCA, ICAEW, and CIMA

Google Trends for ACCA, ICAEW, and CIMA

Cultural change in the City

Caught Conservative leader David Cameron talking about cultural change in the City on TV at CIMA a few minutes ago. Hope he’s seen the TED video on the benefit of pratical wisdom, and the issue with regulation and incentives? Surely this will spur City institutions to examine the benefits of online communities to inspre such change at less cost, and greater coverage, than traditional management consultant approaches? Hey, but I would say that, it’s my expertise.