About Stuart G. Hall

Making a positive difference one day at a time. #London #Leicester

The Forrester Wave™: Community Platforms, Q4 2010

“In Forrester’s 60-criteria evaluation of community platform vendors, we found that Lithium
Technologies and Jive Software led the pack because of their mature tool sets and depth of services
offered. KickApps, Telligent Systems, and Mzinga each offer capable technology solutions, best-suited
for specific marketers who need extremely quick and light deployments, have technical resources at
their disposal, or who are easing their way into social business tools. All five of these vendors are mature
offerings, with a significant lead on the rest of the vendors in this rather crowded space”.

Download Forrester – Wave_Community Platforms.

Two groupon infographics for the price of one (bogof)

5 Hurdles for Group-Buy (1) Impression among retailers that running group-buy promotions is not profitable (2) Perception among consumers that group-buy deals encourage needless spending (3) Idea among end-users that group-buy refunds are rare (4) One bad experience and retailers don’t come back to the platform (5) Deal constraints make buy-in tough for retailers (e.g. minimum 50% discount)

The Numbers Behind Groupon’s Meteoric Rise